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Wednesday, February 6, 2008

Mazda Demio Hybrid Car Review

Trying to sort out which car belongs to what company can be very confusing to say the least. In many cases there are cases when one car maker has tapped another smaller car maker to produce a vehicle which they will then brand as their own in a sort of trade off for the sake of profit. This is very common in the industry as the cost of having another company that is better equipped to deal with the new line is cheaper then revamping the entire factory to make room for another car. This is the case when it comes to the Mazda Demio. This car was created by Ford, but they never laid a finger on the car itself as it was completely built by Mazda, which is partly owned by the Ford Motor Company. Ford hit Mazda with the task of creating a small car for the market that would then be branded as their own. The answer came in the form of the Mazda Demio, also known as the Ford Fiesta.

The Mazda Demio is a strange hybrid. The hybrid part of this car has nothing to do with the fuel economy of the vehicle, but instead is meant to aid in traction control. An electric motor is added to the rear of the car and is meant to power the back wheels when needed since the car is actually a front wheel drive. This is the idea that Ford had in answer to the problems with the front wheel drive cars of the time being too light in the rear end and fish tailing all over the place on slippery roads. The concept worked well and the fuel economy of the vehicle suffered very little since it was nothing more then an electric motor housed in the rear. This was a great improvement over the standard rear wheel drive vehicles which were deemed to be far safer on the roads then the front wheel drives were.

Ford eventually ended the production of this vehicle when it announced that it would be creating its own version of the Mazda Demio. This did not stop Mazda in the slightest. They simply announced that the new Mazda 2 would be released with nearly the same design and a lot more features then its close cousin the Demio. Mazda made a smart move as they have created a far greater car and taken the time to listen to their customers. Ford's version fell flat on its face and they had to go back to the drawing board but the next generations of the Mazda model are still available and highly popular.

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